Come with us behind the scenes of our campaign
Your Goal. our Mission. Your Results.
Budget Motel Chain appointed Hyper Hyper as their full marketing agency. The first task was to refresh the brand and rebuild the website including the booking engine and online price comparison tool, built exclusively by Hyper Hyper.
The refreshed website is supported by ongoing Search Engine Optimisation techniques, social media, database and email marketing.
Within the first two months of launching the new website, Budget Motel Chain had a 120% increase in visitation.
What makes a good website?
Build connections with your customers through emotional images and visual memories.
The reputation of a brand, what it stands for and how it is known in the market place is often an extension of why people align themselves with it.
It is a representation of their own values and how they see themselves. They feel comfortable with it.
Humans feel faster than we think and people make micro-decisions based on how they feel.
The experience part of our brain is super fast. It relies on emotional images and visual memories. The emotional part of our brain tells us what choice to make. Humans are born to connect. It’s part of the way we’re wired.
Knowing what makes them tick and what they are searching for helps guide the creative. Making connections through creative and stories are the most powerful things we can use when motivating someone to take action.