Budget Motels

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Hyper Hyper Marketing Budget Motel Chain Case Study

Your Goal. our Mission. Your Results.

Campaign Results

+120% increase in visitation
Website Digital Database Marketing

Budget Motel Chain appointed Hyper Hyper Marketing as their full service marketing agency.

Our first task as their Digital & Database Marketing Agency was to refresh the brand and rebuild their website

This rebuild included the booking engine, a member portal access for members to update their property information – live to the website and specifically designed and built the unique Online Price Comparison Tool, exclusively by Hyper Hyper.

As a Digital & Database Marketing Agency, Hyper Hyper refreshed the brand of the website which is supported by ongoing Search Engine Optimisation techniques, social media, database and email marketing.

Budget Motel Chain use Hyper Hyper’s Digital and Database Marketing Software, Hyper Hub to manage their database and marketing services.

Within the first two months of launching, Budget Motel Chain had a 120% increase in visitation to their new Website and Digital & Database Marketing helped increase bookings and acquire new members.


Website Digital Database Marketing Hyper Hyper Budget Motels Website

What makes a good website?

Build connections with your customers through emotional images and visual memories.

The reputation of a brand, what it stands for and how it is known in the market place is often an extension of why people align themselves with it.

It is a representation of their own values and how they see themselves.  They feel comfortable with it.

Humans feel faster than we think and people make micro-decisions based on how they feel.

The experience part of our brain is super fast. It relies on emotional images and visual memories.  The emotional part of our brain tells us what choice to make.  Humans are born to connect. It’s part of the way we’re wired.

Knowing what makes them tick and what they are searching for helps guide the creative. Making connections through creative and stories are the most powerful things we can use when motivating someone to take action.

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