Australian Society of Plastic Surgeons
Website & Member Portal
Australian Society of Plastic Surgeons were looking to update their website and double the website visitations.
Hyper Hyper were appointed and designed a new website with added functionality to Find Surgeon, Member Portal and Trainee Log In. The Hyper team also added SEO to help organically boost the visitation
With the first few months after the new website launched, the Australian Society of Plastic Surgeons website jumped to over 170% increase in website visitation.
What makes a good website?
Build connections with your customers through emotional images and visual memories.
The reputation of a brand, what it stands for and how it is known in the market place is often an extension of why people align themselves with it.
It is a representation of their own values and how they see themselves. They feel comfortable with it.
Humans feel faster than we think and people make micro-decisions based on how they feel.
The experience part of our brain is super fast. It relies on emotional images and visual memories. The emotional part of our brain tells us what choice to make. Humans are born to connect. It’s part of the way we’re wired.
Knowing what makes them tick and what they are searching for helps guide the creative. Making connections through creative and stories are the most powerful things we can use when motivating someone to take action.